Competitor Group, Inc.

Subaru VeloSwap – Consumer Information

On-Line Ticket Sales Will June 1!!

Tickets are available at the door.

Event at a Glance

  • Date: Saturday, Nov 4, 2017
  • Location: National Western Complex – [ map/directions ]
  • Time: 9 a.m. – 4 p.m.
  • Cost:  $8 at the door, $6 in advance
  • Parking:  $10 payable to National Western as you enter

View 2016 Floor Plan

Check out the funkiest blend of Colorado culture and the green scene at the most unique cycling event ever!

Buy … Sell … Recycle! The 27th annual Subaru VeloSwap, the goliath consumer cycling show, will again be held at the National Western Complex on Oct. 22, 2016. It is a fantastic celebration of everything in the world of cycling. The Subaru VeloSwap features new and used bicycles and equipment, cycling and sports clinics, family events, cycling celebrities, product sampling, an expanded EcoVillage, and much, much more.

Not to miss  events for 2017!!

  • Subaru Raffles and Booth Happenings:   Subaru will have some great give-a-ways throughout the day. Stop by and grab some great free Subaru schwag.
  • Subaru Inner Tube Drive: Subaru will take any size old tubes at their booth and exchange them for a cool upcycled gift.  Bring one and all!!
  • On-Site Bike Wrenching/Guidance: Performance Bike will be doing some free wrenching  at the Subaru VeloSwap this year as a service to the buyers.  There are great deals and lots to pick from at VeloSwap, but getting the correct fit is essential to efficient riding in the future.  Performance will help you make a good selection or make a small adjustment to insure you get the right bike and gear at the event.  They will be located in the front section of the hall.  And always remember; support your local bike shop!
  • Bkool Simulator Challenge:  Bkool simulators will be running a Simulator Challenge during the day at the Subaru VeloSwap on October 22nd in Denver, Colorado.  Attendees can race the last 3 laps of the Boise Twilight Criterium for a chance to make it into the 3pm finals where the fastest VeloSwap racer will win a $700 Bkool smart trainer. The finals will feature competitors from all over the world, though only our VeloSwap finalists will be eligible for the grand prize.
  • At the Bikes Belong Education Center:
    • 11am – Bike Shopping 101 – Bicycles are more specified than ever. Come learn about what your options along with what to look for as we go over the entire menagerie of bike types and discuss the do’s and don’ts of bike shopping.
    • 1pm – Go By Bike – What’s holding you back? Make the bicycle your go to transport with some fresh ideas on how to make it happen.
    • 3pm – Get Bike Involved – Want your world filled with bikes? Join us and a panel nonprofit bike organizations as we discuss how to make a difference in Denver from the saddle of your bicycle!
  • $3,000 E-Bike Giveaway:  ELECTRIC BIKE GIVEAWAY!!  Easy Motion and Best Electric Bikes USA will give a way one (1) easy motion electric bike valued at $3,000.  The winner can choose from either an Easy Motion Evo 27.5 electric bicycle bike best e-bike hardtail emotion 650-b mountain bike or an Easy Motion Evo street electric bicycle bike best e-bike emotion step thru bike.  The drawing will be at 3pm at their booth and the winner must be present to win.
  • Project Recycle & Recycle Bicycles:  Do you have a bike or parts/clothing/accessories that you want to donate?    Come by the Project Recycle & Recycle Bicycle Booth in the front and drop it in their large donation box.  They need everything!!
  • Kids Events: 
    • Strider Adventure Zone
    • Wish for Wheels invites all K-8th grade kids to stop by their booth and help build some bikes.  Kids building bikes for Kids will be happening all day in the non-profit area.  Stop by and help out.
  • Bike Check:  Bike Denver will provide racks to lock your bike, but no staffed valet as in the past.  They will provide a check for merchandise purchased at an indoor storage area. Drop off your large or small items to an attendant and continue your shopping. The bike check will be located in the front of the hall in booth #1. There is no charge for this service but donations are appreciated!

Ticket Information

Buy tickets now at Performance Bicycle or online.

  • Tickets may be purchased online until 5pm on Friday.  All tickets purchased online after October 13 will be held at Will Call, a tent located between the two entry doors.
  • Tickets purchased in advance at $6
  • Tickets will be available for $8 at the door, cash only, no credit cards or checks.
  • Kids under 12 are free.
  • Event hours 9 a.m. – 4 p.m. on Saturday, Oct. 22, 2016.
  • Online ticket sales will end at 5 p.m. on Friday, Oct. 21, 2016. After that, tickets will be available at the door for $8.
  • Tickets ordered after Friday, October 14, will not be mailed and will be available at will call beginning 7am on Saturday.
  • Tickets will also be available at all Colorado Front Range locations of Performance Bicycle until the event or when they run out.
  • Please note that there is a $10 parking fee charged by the National Western Complex. More info at

Floor Plan

Denver Floor Plan 2013

2016 Exhibitor List    10/10/16
Aim Dynamics
Baslat Bike & Ski
Be Back Baby
BEST electric bikes USA
Bicycle Aurora
Bicycle Colorado
Bike Jeffco
Bkool Trainers
Blix Bikes
Brilliant Reflective
Cascade Bikes
CatEye America
Clif Bar
Colorado Mountain Bike Association
Community Cycles
Container Collective Bikes
Cutarelli Vision
Denver Bicycle Touring
Denver boulder Courieres
Easy Motion Electric Bikes by BH
EBO (Electric Bike Outfitters)
Eliel Cycling
Endurance Conspiracy
FIT 36
Front Rangers Cycling Club
Full Service Bicycle
Gemini Events
Giant Denver
Green Guru
Guerrilla Gravity
International Christian Cycling Club
J Paks
KD Inc
MGM & Cycle To Go
Mobiel Ccylery
Modern Market Racing Team
nuun & Company
Open Road Outfitter
Pedaago Breckenridge
Pedego Denver
Performance Bike
Renewell by Andersen
rf Cycles
Ride the Rockies/Pedal the Plains
Rocky Mountain Racing
Rol Wheels
Roll Recovery
Ryder Partners
Save Our Soles
Spa Sport
SwitchBack Tailgate Pads
Team Telecycle
The Bike Depot
The Urban Cyclist
Tin Shed Sports
Voyager Made
Wish for Wheels

Schedule of Events

  • 8 a.m.: Bike Denver’s Outdoor Bicycle Lock Opens
  • 9 a.m.: VeloSwap Opens
  • All Day: Drop your ticket stub for the raffle at the Subaru VeloSwap Booth
  • 3 p.m.: E- Bike Drawing at the Best E-Bike Booth
  • 4 p.m.: Doors Close

Getting to the Event

National Western Complex
4655 Humboldt St.
Denver, CO 80216

The National Western Complex is located just east of I-25 on I-70 and is easily accessible by taking the Brighton Blvd. or Coliseum exits.

From North, South and West of Denver

From the I-25/I-70 interchange take I-70 East towards Limon 1.6 miles to Brighton blvd, Exit 275B. Turn left onto Brighton Blvd /295 North. Continue to E. 47th Avenue and turn left. The National Western Complex will be straight ahead.

From East of Denver

Exit I-70 at Brighton Blvd, Exit 275B. Turn right onto Brighton Blvd /295 North. Continue to E. 47th Avenue and turn Left. The National Western Complex will be straight ahead.

Parking is $10 on-site, be prepared with your money out to speed the process.

Additional maps are available from the National Western Complex website.

Ride your bike to VeloSwap

Bike Denver will provide an outdoor bicycle parking where you will be able to lock your bike (bring your own lock) at the southeast corner of the building, near the corner of Humbolt Street and 46th Avenue.

For your bike and merchandise purchases, we will provide an indoor attended storage area. Drop your large or small items off and continue shopping. This will be located along the back wall near the cafeteria. No charge for either service, donations are appreciated.

Bike Denver Recommended Route:

  1. Beginning from REI where the Cherry Creek path meets the Platte path (west side of the river), take the Platte path north (under or across 14th St.) about 0.4 miles until you see the old train trestle bridge at 19th St.
  2. Just before the bridge, go up the ramp on your left, turn right at the top to cross the bridge, then turn right to loop around under it, continuing north.
  3. Ride north for about another 1.5 miles.
  4. Just after you pass under 38th St., take a right onto the ramp leading to Globeville Park. The ramp dead-ends at Arkins Ct.
  5. Turn left at Arkins Ct. and go 0.1 miles until you’re almost at the gates to the Denver Coliseum parking lot.
  6. Turn right onto MacFarland Dr. and follow it about 0.4 miles to 44th St.
  7. Turn left at 44th St., pass under I-70.
  8. Turn left at 47th St.. The National Western Complex is straight ahead, so come find us at the BikeDenver corral!

Note: This route is not entirely on designated bike routes, so please be aware and ride with care. Remember to observe all traffic laws, drive your bicycle in the right-most lane that serves your destination, scan for cars, be courteous and signal your turns and stops. And most of all have fun! See you the VeloSwap!

Public Transportation

The RTD-Denver website has a very cool Trip Planning Option located on the right side of its website. You are able to enter you starting location and the VeloSwap location (listed under Landmark, Points of Interest, National Western Complex).

If you have any questions, please contact either RTD-Denver or the VeloSwap office.